Google Analytics is a web analytics service provided by Google, Inc. Google Analytics sets cookies in order to allow us to evaluate and report on the use of our website. It is widely used across the web and all data is anonymised meaning the cookies carry no personally identifiable information. These cookies help us to understand our visitor's behaviour and allow us to make improvements to better our user's experience. We may use Google Analytics for the following purposes:
- Google Analytics Demographics and Interest Reporting. We use data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics to inform our marketing strategy.
- Visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads using Google's Ad Settings page.
- Visitors can opt out of Google Analytics using this browser add-on.
When you visit a page on our website which contains embedded content (for example from YouTube), you may be sent cookies from these websites. We don't control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.
Further information about cookies
If you'd like to learn more about cookies in general and how to manage them, visit http://www.aboutcookies.org/, please note that we can't be responsible for the content of external websites.